TouchPoints Learning Case Study | HubSpot Strategy & Email Marketing

The challenge

TouchPoints Learning had valuable insights to share, but lacked a consistent way to engage its audience or fully leverage HubSpot to deliver impactful newsletters.

SEE THE WORK

The solution

Greenlight Content audited TouchPoints Learning’s HubSpot setup and built a strategy for consistent monthly newsletters. We managed the full process, from content and copy to segmentation and scheduling, ensuring every send was timely, targeted, and aligned with HubSpot best practices.

SEE THE WORK

The results

TouchPoints Learning now delivers polished, insightful newsletters every month, keeping their audience informed and engaged. The result is a consistent communication channel that supports ongoing engagement and positions the firm as a trusted voice.

Services:

I’m so glad we found Vanessa at Greenlight Content. She’s adept at navigating HubSpot and quickly sorted out many things that had us muddled. She’s a great copywriter and has provided helpful marketing advice as well. It’s a delight to work with her.

Janice Francisco, Associate Director

TouchPoints Learning